Blogging (Digital Media and Society) (Paperback)
Review
“A key text for an emerging field.”Times Higher Education“Blogging is a landmark in social cyberspace studies –– and much more than that. It?s about the way today?s popular culture is actually part of large–scale change in the way culture is produced. Jill Walker Rettberg has written a deep and broad book about the real meaning of blogging as evidence for and a driver of an epochal cultural shift. She deftly uses her own experience as a reknowned blogger, examined through the expert eye of an experienced communication researcher, to reveal the psychological, social, political, historical meaning of the blogging phenomenon. She brings media studies, ethnology, literary studies, marketing, journalism, sociology together into a brilliant explanatory framework.”Howard Rheingold, author of Smart Mobs“Jill Walker?s Blogging is set to be a key text in its field. Unlike too many other books about blogging, this is no simplistic ?Blogs 101?, but ins (more…)